The People’s University of Bangladesh is a renowned university in the private sector of Bangladesh. The university started in 1996. The department of business administration started during that period. The department offer BBA & MBA program over a period of twenty-seven years. The department earned reputation over the period and the students having BBA and MBA degrees have been employed by the government and private sectors of the country. The university and the department was founded by Professor Dr. M.A. Mannan who was a renowned academician and was Ex-vice chancellor of the University of Dhaka. A number of famous professors of different subjects also participated with him and contributed to a considerable extend for the success of the university and the department of business administration. During the period the BBA & MBA programs were of high demands among the students. Thereby, the department was developed to expand specialization areas of management, Accounting, Finance & Marketing. Short courses on machine learning and big data analysis are also offered at present. It should be mentioned that the current government has set up a number of targets which include building digital Bangladesh by 2021s, achieving sustainable development goals by 2030 and placing Bangladesh among the developed country by 2041. For that purpose, we want to ensure quality education and set up a culture of research.
Chairman
Dept. of Business Administration
The Bachelor of Business Administration program consists of 120 credit hours spread over 40 courses and an Internship/project for 3 credit hours and Viva-voce for 3 credit hours. Students are required to complete at least 40 courses before enrolling for Internship/project program. Tin a given trimester; a student must enroll a minimum of three courses. An exception can be made subject to the approval of the Dean of School of Business Administration.
To be an internationally recognized leader in global business education, scholarly excellence and collaborative community engagement.
After completing the program the students will be able to
SSC & HSC-Each GPA 2.5 or total GPA 6(minimum) or ‘O’ level in five subjects & ‘A’ level in two Subjects minimum ‘C’ grade in each.
Students Must Take the Following 32 Courses (96 Credits) as Major:
Code: ENG-101 | Credits: 3.00 |
Code: CSE-101 | Credits: 3.00 |
Code: BBA-102 | Credits: 3.00 |
Course Description: Introduction to Business is designed to expose the interested student to many functions of modern business. The course shows the student how these functions exist in a changing society and the type of decisions which must be made within that environment. The course is also designed to expose the student to the multitude of career fields in the areas of business. The importance of business in the modern society is also stressed throughout the course. Topics such as business environment, management, organization, marketing, finance, accounting, and data processing are discussed in an introductory manner. Credits will be acceptable as required and/or elective for Portland community College’s Business Administration and Business Technology Certificate or Degree Programs.
Code: BBA-103 | Credits: 3.00 |
Course Description: To develop understanding of basic concepts and principles of mathematics used in the area of business and economics and developing understanding of theory and practice of mathematical approach to decision making.
Code: BBA-104 | Credits: 3.00 |
Course Description: The course provides an introduction to a core area of economics known as microeconomics. It considers the operation of a market economy and the problem of how best to allocate society’s scarce resources. The course considers the way in which various decision making units in the economy (individuals and firms) make their consumption and production decisions and how these decisions are coordinated. It considers the laws of supply and demand, and introduces the theory of the firm, and its components, production and cost theories and models of market structure. The various causes of market failure are assessed, and consideration is given to public policies designed to correct this market failure.
Code: BBA-105 | Credits: 3.00 |
Course Description: The objectives of this course under the title Basic Accounting is to develop the students’ understanding of accounting process and appreciation of conceptual framework for the same, in order to create their abilities to apply such concepts and principles in preparing accounts.
Code: BBA-106 | Credits: 3.00 |
Course Description: This course is designed to be an overview of the major functions of management. Emphasis is on planning, organizing, controlling, directing, and communicating. Upon completion, students should be able to work as contributing members of a team utilizing these functions of management
Code: BBA-108 | Credits: 3.00 |
Course Description: This course is designed to introduce the student to the basic elements of the marketing process and to provide students with the fundamental knowledge of current marketing theory and to put backgrounds for market oriented thinking The course will help the student to identify and solve many business problems by using a marketing perspective. This course will not turn the student into a marketing wizard, but it will give him/her a very broad understanding of what marketing is all about and the vital role that it plays in organizations.
Code: BBA-109 | Credits: 3.00 |
Course Description: The aim of this course is to provide the students with a conceptual framework and specific tools for communicating in complex environments and accomplishing strategic academic and professional business goals. This core course provides writing, oral, and collaborative skills necessary for future business courses, internships, and professional positions.
Code: BBA-110 | Credits: 3.00 |
Course Description: This course is primarily a business course that uses mathematics as a tool to aid in the decision making process. The content of the course provides students with a basic knowledge of both business and numerical concepts; helps students translate questions into mathematical representations; and enhances ones analytical skills in terms of evaluating business options and personal finance matters.
Code: BBA-201 | Credits: 3.00 |
Course Description: The macroeconomic study, as an academic transfer course, will allow the student to examine the impact of individual and collective economic activity on the modern day economy. Emphasis will be placed on basic macroeconomic principles which provide the foundation for the life long process of making economic decisions which enhance the quality of life for an economic society.
Code: BBA-202 | Credits: 3.00 |
Course Description: The primary objective of this exciting course is to help you learn how accounting meets the information needs of various users by developing and communicating information that is useful for external decision making. This course focuses on the theory and practice of accounting. This course reviews basic accounting and takes a more in-depth look at accounting theory and practice. In addition, the course focuses on the concepts and practices underlying general purpose external financial reporting for firms and provides an extensive examination of the accounting issues associated with assets, liabilities, and earnings.
Code: BBA-203 | Credits: 3.00 |
Course Description: Having completed the course ‘Business Law and Ethics’, the student is able to:
• Identify sources of law;
• Describe the function and role of courts;
• Differentiate litigation from methods of alternative dispute resolution, and discuss the process of each;
• List the elements of the major torts;
• List the essential elements of a valid contract;
• Describe how a contract can fail;
• Summarize the remedies available for breach of contract;
• Distinguish between real and personal property
Code: BBA-204 | Credits: 3.00 |
Course Description: This course focuses on a firm’s financial goals and decisions to maximize shareholders’ wealth. It examines financial concepts and analytical techniques, financial performance, time value of money, measurement of risk and return, capital budgeting, capital structure, short-term financial planning, working capital management, and international finance.
Code: BBA-205 | Credits: 3.00 |
Course Description: The overarching objective of Business Statistics is for students to describe data and make evidence based decisions using inferential statistics that are based on well-reasoned statistical arguments. The specific course objectives are to:
1. Describe data with descriptive statistics;
2. Perform statistical analyses;
3. Interpret the results of statistical analyses.
4. Make inferences about the population from sample data
Code: BBA-206 | Credits: 3.00 |
Course Description: This course will provide student with a wide-ranging knowledge of modern banking theories and bank functions in practice. It focuses on issues related to banking structure, regulations, lending policies and procedures, and risk management, themes which are addressed from a global perspective.
Code: BBA-207 | Credits: 3.00 |
Course Description: To inform the students about the elementary ideas and the logic of the corporate law. In that respect, the students will be acquainted with the legal norms regulating the subjects of the corporate law, their legal structure and the position (status) of the trading subjects.
Code: BBA-208 | Credits: 3.00 |
Course Description: Objectives of cost accounting are ascertainment of cost, fixation of selling price, proper recording and presentation of cost data to management for measuring efficiency and for cost control and cost reduction, ascertaining the profit of each activity, assisting management in decision making and determination of break-even point. The aim is to know the methods by which expenditure on materials, wages and overheads is recorded, classified and allocated so that the cost of products and services may be accurately ascertained; these costs may be related to sales and profitability may be determined. Yet with the development of business and industry, its objectives are changing day by day.
Code: BBA-209 | Credits: 3.00 |
Course Description: This subject aims to provide students with the knowledge of general principles and practices of insurance. It is designed to help students understand the theories, regulatory framework of insurance, types of insurance, and the major types of insurance products. After successful completion of this course, students should be able to use insurance as a tool to manage personal and/or group assets.
Code: BBA-210 | Credits: 3.00 |
Course Description: This course will focus on the Business environment, Factors affecting the business, & Socio-economic condition of Bangladesh in business sector
Code: BBA-301 | Credits: 3.00 |
Course Description:
1. Assistance in Planning and Formulation of Future Policies
2. Helps in the Interpretation of Financial Information
3. Helps in Controlling Performance 4. Helps in Organizing
4. Helps in the Solution of Strategic Business Problems
5. Helps in Coordinating Operations
6. Helps in Motivating Employees
7. Communicating Up-to-date Information
8. Helps in Evaluating the Efficiency and Effectiveness of Policies
Code: BBA-302 | Credits: 3.00 |
Course Description: This course is designed for leaders seeking to enhance their effectiveness for optimizing the human resource potential of their organization in order to achieve business and strategic objectives.
In this course, students will learn the basic concepts and frameworks of human resource management (HRM), and understand the role that HRM has to play in effective business administration. This course will also improve students’ ability to think about how HRM should be used as a tool to execute strategies. More specifically, students will analyze elements such as the environment surrounding each company and their vision, values and strategies. Then, students will discuss how these elements relate to the various parts of HRM, such as HR policy, organizational structure, HR systems (recruitment, placement, evaluation, compensation and development) and organizational culture. Students will also look at numerous problems of HRM and their causes, and what action plans should be implemented in order to solve these problems.
Code: BBA-303 | Credits: 3.00 |
Course Description: The main objectives of this course are to improve your ability to:
1. Assess market opportunities by analyzing customers, competitors, collaborators, context, and the strengths and weaknesses of a company.
2. Develop effective marketing strategies to achieve organizational objectives.
3. Design a strategy implementation program to maximize its chance of success.
4. Communicate and defend your recommendations and critically examine and build upon the recommendations of your classmates both quantitatively and qualitatively.
Code: BBA-304 | Credits: 3.00 |
Course Description: This course is defined in order to provide the student with the fundamental knowledge about the finances of the company linked to the operating cycle, like short-term assets and liabilities. It is studied the banking operating procedures and taxation. Moreover, the subject is very valid in the financial management of the company. The objective is to foster the student’s critical awareness.
Code: BBA-305 | Credits: 3.00 |
Course Description: Information systems began as automation of office systems, and have grown into systems that assist managers to make decisions, systems that model successful business practices, and systems that transform the modern business into a knowledge-based enterprise. This course will introduce information systems in the modern enterprise through a survey of information systems technologies and the way they affect management. Although the course considers information technology, it focuses on management strategies, not technical issues.
Code: BBA-306 | Credits: 3.00 |
Course Description: This course will focus on the taxation policy of Bangladesh. To enable students to calculate taxable income from the various source of income. To provide a clear idea about the auditing & taxation procedure in Bangladesh. information technology, it focuses on management strategies, not technical issues.
Code: BBA-307 | Credits: 3.00 |
Course Description: This course has been designed to impart knowledge about financial theories and activities so that the students can take advance courses like ‘corporate Finance’, ‘Reading in corporate finance’ and ‘Advanced Management Accounting’. Specific objectives of offering this course are:
– To provide students with a sound theoretical knowledge on principals of financial management
– To introduce the activities of capital markets.
– Solve and improve the students analytical skills in constructing rational approaches that address fairly complex financial management issues
– Apply and evaluate financial information in a simulated case setting.
– Increase student’s confidence to participate in financial decision making.
Code: BBA-308 | Credits: 3.00 |
Course Description: This course is for students new to the topics of Operations Research. The course emphasizes the application of Operations Research for solving business problems. Throughout this course, students are expected to know and understand common and important business problems. Students will develop problem modeling and solving skills and learn how to make intelligent business decisions from the point of view of optimization.
Code: BBA-309 | Credits: 3.00 |
Course Description: This course will focus on the global business operations ,the unique problems faced by firms engaging in international activities; the importance of understanding the foreign economic, social, political, cultural, and legal environment; the mechanics of importing and exporting; joint venture, franchising, and subsidiaries, international dimensions of management, marketing and accounting, international financial management; the special problems of multi-national corporations. After completion of the course students will get clear idea about trade protectionism, Balance of payment, FDI condition of Bangladesh.
Code: BBA-310 | Credits: 3.00 |
Course Description: Human Resources Specialists need a fundamental understanding of the interactions that occur among people in the workplace. This Social Science course provides the student with the tools to understand and evaluate individual, group and organizational processes. The student will also gain an appreciation of the relevance of the study of organizational behavior to the practice of human resource management.
Code: BBA-401 | Credits: 3.00 |
Course Description: This course is designed to help students evaluate the business skills and commitment necessary to successfully operate an entrepreneurial venture and review the challenges and rewards of entrepreneurship. Students will learn about themselves, their decisions, and their goals to determine how entrepreneurship can play a role in their lives. Students will also be introduced to entrepreneurship from an economic perspective and the concepts of environmentally sustainable practices and social entrepreneurship.
Code: BBA-402 | Credits: 3.00 |
Course Description:This course is designed to examine the procedures and principles involved with experimental, quasi-experimental, correlation, and other research. Problem formulation, literature review, measurement issues, sampling, research design, data analysis, and report writing using APA format will be addressed.
SL | Code | Course Title | Credits |
1 | 0231 3111 | Remedial English | 3.00 |
2 | 0232 3112 | Bangla Language and Literature | 3.00 |
3 | 0541 3113 | Fundamentals of Mathematics | 3.00 |
4 | 0413 1114 | Introduction to Business | 3.00 |
5 | 0411 1115 | Principles of Accounting | 3.00 |
SL | Code | Course Title | Credits |
1 | 0231 3121 | English Language Skills | 3.00 |
2 | 0222 3122 | History of the Emergence of Independent Bangladesh | 3.00 |
3 | 0611 3123 | Computer Application & ICT | 3.00 |
4 | 0413 1124 | Principles of Management | 3.00 |
5 | 0311 1125 | Microeconomics | 3.00 |
SL | Code | Course Title | Credits |
1 | 0417 1211 | Business Communication | 3.00 |
2 | 0311 1212 | Macro Economics | 3.00 |
3 | 0414 1213 | Principles of Marketing | 3.00 |
4 | 0541 1214 | Mathematics for Business Decision | 3.00 |
5 | 0412 1215 | Introduction to Finance | 3.00 |
6 | 0421 3216 | Legal Issues in Business | 3.00 |
SL | Code | Course Title | Credits |
1 | 0411 1221 | Cost Accounting | 3.00 |
2 | 0413 1222 | Human Resource Management | 3.00 |
3 | 0412 1223 | Banking & Insurance | 3.00 |
4 | 0313 3224 | Industrial Psychology | 3.00 |
5 | 0314 3225 | Basics of Social Science | 3.00 |
6 | 0542 1226 | Introduction to Statistics | 3.00 |
SL | Code | Course Title | Credits |
1 | 0542 1311 | Advanced Statistics | 3.00 |
2 | 0411 1312 | Auditing & Taxation | 3.00 |
3 | 0413 1313 | Management Information Systems | 3.00 |
4 | 0541 1314 | Operation Research | 3.00 |
5 | 0421 3315 | Company Law | 3.00 |
6 | 0414 1316 | Marketing Management | 3.00 |
SL | Code | Course Title | Credits |
1 | 0411 1321 | Managerial Accounting | 3.00 |
2 | 0412 1322 | Financial Management | 3.00 |
3 | 0413 1323 | Organizational Behavior | 3.00 |
4 | 0413 1324 | Strategic Management | 3.00 |
5 | 0414 1325 | International Trade & Business | 3.00 |
6 | 0521 3326 | Sustainable Development & Environment | 3.00 |
(Three Common Courses & Two Major Courses)
Common Course
SL | Code | Course Title | Credits |
1 | 0542 1411 | Business Research Methodology | 3.00 |
2 | 0413 1412 | Entrepreneurship Development | 3.00 |
3 | 0611 3413 | Business Analytics | 3.00 |
Finance
SL | Code | Course Title | Credits |
1 | 0412 2414 | Project Management | 3.00 |
2 | 0412 2415 | Security Valuation & Portfolio Management | 3.00 |
Accounting
SL | Code | Course Title | Credits |
1 | 0412 2414 | Project Management | 3.00 |
2 | 0412 2415 | Accounting Theory | 3.00 |
Marketing
SL | Code | Course Title | Credits |
1 | 0414 2414 | Integrated Marketing Communication (IMC) | 3.00 |
2 | 0414 2415 | Consumer Behavior | 3.00 |
HRM
SL | Code | Course Title | Credits |
1 | 0413 2414 | Training & Development | 3.00 |
2 | 0421 2415 | Labor Law | 3.00 |
Management
SL | Code | Course Title | Credits |
1 | 0412 2414 | Project Management | 3.00 |
2 | 0413 2415 | Operation Management | 3.00 |
(One common Course & Five Major Courses)
Common Course
SL | Code | Course Title | Credits |
1 | 0413 1421 | Supply Chain Management | 3.00 |
Finance
SL | Code | Course Title | Credits |
1 | 0411 2422 | Corporate Reporting & Financial Statement Analysis | 3.00 |
2 | 0412 2423 | Government Finance | 3.00 |
3 | 0413 2424 | Working Capital Management | 3.00 |
4 | 0412 2425 | Financial System & Monetary Management | 3.00 |
5 | 0412 2426 | International Financial Management | 3.00 |
Accounting
SL | Code | Course Title | Credits |
1 | 0411 2422 | Corporate Reporting & Financial Statement Analysis | 3.00 |
2 | 0411 2423 | Accounting Information System | 3.00 |
3 | 0411 2424 | Advanced Accounting | 3.00 |
4 | 0411 2425 | Accounting For Government and Non-Profit Organization | 3.00 |
5 | 0411 2426 | Forensic Accounting & Fraud Investigation | 3.00 |
Marketing
SL | Code | Course Title | Credits |
1 | 0414 2422 | Digital Marketing | 3.00 |
2 | 0414 2423 | Service Marketing | 3.00 |
3 | 0414 2424 | Brand Management | 3.00 |
4 | 0414 2425 | Selling & Sales Management | 3.00 |
5 | 0414 2426 | Marketing Research | 3.00 |
HRM
SL | Code | Course Title | Credits |
1 | 0413 2422 | Industrial Relations and Conflict Management | 3.00 |
2 | 0415 2423 | Manpower Planning & Forecasting | 3.00 |
3 | 0413 2424 | International Human Resource Management | 3.00 |
4 | 0413 2425 | Compensation Management | 3.00 |
5 | 0413 2426 | Strategic Human Resource Management | 3.00 |
Management
SL | Code | Course Title | Credits |
1 | 0413 2422 | Industrial Relations & Conflict Management | 3.00 |
2 | 0413 2423 | Total Quality Management | 3.00 |
3 | 0413 2424 | International Human Resource Management | 3.00 |
4 | 0413 2425 | Compensation Management | 3.00 |
5 | 0413 2426 | Strategic Human Resource Management | 3.00 |
SL | Code | Course Title | Credits |
1 | 9999 4427 | Internship/ Research Project | 3.00 |
2 | 9999 4428 | Viva-Voce | 3.00 |
1 | Admission Fee | 15,000/- |
2 | Fee Per Credits | 2,600/- |
3 | Fee Per Semester | 45,825/- |
4 | Total Course Fee | 3,66,600/- |
Narsingdi Campus:
Sristigar, Shibpur, Narsingdi
Dhaka Campus:
3/2, Block-A Asad Avenue, Mohammadpur
Dhaka-1207
While regularly updated, information may occasionally require clarification. Please contact us if needed.
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